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古典油畫包裹的印花驚喜 ERDEM x H&M 優雅聯名!

By An Chen and Emma Hung
Floral design, Shoulder, Plant, Houseplant, Temple, Neck, Flower Arranging, Flower, Floristry,
H&M

ERDEM x H&M系列即將於11月正式登場,近期釋出唯美形象照,快速時尚與高級時裝品牌擦出的藝術火花令人引頸期盼。

Standing, Suit, Formal wear, Coat, Outerwear, Overcoat, Gesture, White-collar worker,
H&M

H&M的設計師聯名系列是時尚界每年下半年,除了春夏時裝週之外的熱門話題。繼Alexander Wang、Balmain 和去年的Kenzo後,今年的合作對象是英國品牌Erdem!ERDEM x H&M形象照於近日釋出,濃郁純正的英式氣息,與Erdem招牌的華麗印花相互映襯交織出唯美影像。取景於懷舊的鄉間莊園,暖棕色調的基底包裹著優雅的花卉,每個細節都藏著驚喜,有如一幅幅精心繪製的古典油畫。

Standing, Fashion, Plant, Visual arts, Art,
H&M

如此充滿藝術風情的形象照,出自超現實派攝影師Michal Pudelka之手。他表示:「我認為ERDEM x H&M系列真的在對我說話,令我想創作一系列獨特的Look Book視覺。我熱愛於作品中加上驚喜及超現實的元素,搭配上強調氛圍的細節,像是自鏡頭外將花朵遞給鏡中人物。」

Clothing, Outerwear, Jacket, Standing, Coat, Fashion, Parka, Sleeve, Uniform, Overcoat,
H&M

設計師Erdem說道:「看到Michal以影像詮釋此系列真的很令人感動,而且我熱愛他加入玩味的小細節,像是花朵的元素,深化ERDEM x H&M聯名系列的精神。」Erdem也在這次合作首次挑戰從未涉獵的男裝系列,從一個全新角度探索自己的作品。

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七月釋出的形象短片也在同個場景拍攝,瀰漫濃烈英國莊園的神秘色彩。導演Baz Luhrman說,「對我來說,時裝往往不只是衣服,而是一種表現方式,屬於獨立的藝術範疇。能夠與 Erdem 及 H&M 合作,為此獨一無二的系列揭開其背後的故事,我感到非常興奮。」

https://www.youtube.com/embed/hgd9ox_AM5A

Clothing, Standing, Dress, Visual arts, Formal wear,
H&M

ERDEM x H&M聯名系列

Standing, Fashion, Outerwear, Fashion design,
H&M

ERDEM x H&M聯名系列

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Clothing, Fashion model, Fashion, Outerwear, Trousers, Neck, Fashion design, Visual arts, Formal wear, Haute couture,
H&M

ERDEM x H&M聯名系列

Floral design, Plant, Flower, Portrait, Art,
H&M

ERDEM x H&M聯名系列

Clothing, Fashion, Dress, Fashion design, Pattern,
H&M

ERDEM x H&M聯名系列

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Fashion, Fashion design, Event, Fashion model,
H&M

ERDEM x H&M聯名系列

Fashion, Standing, Fashion design, Design, Textile, Style,
H&M

ERDEM x H&M聯名系列

Fashion, Clothing, Fashion model, Fashion design, Haute couture, Dress, Fashion show, Neck, Sleeve,
H&M

ERDEM x H&M聯名系列

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Standing, Outerwear, Jacket, Uniform, Trousers, Leather jacket,
H&M

ERDEM x H&M聯名系列

Dress, Clothing, Fashion, Shoulder, Cocktail dress, Fashion design, Photography, Photo shoot, Fashion model, Gown,
H&M

ERDEM x H&M聯名系列

Sitting, Fashion, Dress, Fashion design, Event, Photography,
H&M

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Standing, Fashion, Shoulder, Fashion model, Outerwear, Fashion design, Neck,
H&M

ERDEM x H&M聯名系列

Floral design, Houseplant, Plant, Temple, Neck,
H&M

ERDEM x H&M聯名系列

Fashion, Fashion model, Runway, Clothing, Fashion show, Fashion design, Dress, Haute couture,
H&M

ERDEM x H&M聯名系列

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Suit, Standing, Clothing, Formal wear, Outerwear, Tuxedo, Blazer, Coat,
H&M

ERDEM x H&M聯名系列

Suit, Standing, Clothing, Formal wear, Coat, Outerwear, Tuxedo, Overcoat, Blazer, Trench coat,
H&M

ERDEM x H&M聯名系列

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